About this site
Rick Bakas is a visionary designer, strategist, investor, advisor and digital innovator whose career spans over three decades at the intersection of creativity and technology. From pioneering brand identities for major sports teams to leading advancements in AI and blockchain, Rick’s work consistently pushes boundaries and redefines industries.
Design Legacy
Rick’s design journey began at Nike, where he contributed to the Denver Broncos’ brand redesign and led the creation of the University of Oregon’s iconic “O” logo—a symbol that has become synonymous with innovation in collegiate athletics . His portfolio includes collaborations with the New York Giants, Florida State Seminoles, and contributions to Nike Basketball’s BATTLEGROUNDS, Tiger Woods apparel, and Team Jordan .
Digital Innovation
A digital native since 1984, Rick has been at the forefront of integrating technology with user experience. In 2018, he co-founded Flowsent, a premium cannabis delivery service in California, where he developed ABBI, an AI chatbot designed to assist patients in finding suitable cannabis products .
Crypto Strategy Group
Recognizing the transformative potential of blockchain and AI, Rick founded Crypto Strategy Group (CSG), a consultancy dedicated to educating businesses on safely adopting cryptocurrency and leveraging AI technologies. Through CSG, Rick aims to demystify complex digital concepts and provide strategic guidance for navigating the evolving digital landscape .
Personal Insights
Beyond his professional endeavors, Rick is a certified sommelier and the founder of International Cabernet Sauvignon Day, reflecting his passion for wine and community building . His diverse interests and commitment to innovation continue to inspire and influence across various sectors.
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